
Our Mission
Care that's connected, measured, and built to last
We bring doctors, dietitians, and coaches together around your data — so care is one continuous loop that builds, corrects, and controls your health over a lifetime, not a single visit.
Credentials
Adj A/Prof Sue-Anne Toh
Senior Consultant, Endocrinology
20 years
Internal medicine, diabetes, and metabolic health care
4,000+
Patients under active care
Clinical Outcomes
A connected system, continuously measured and tracked in real-world settings.
Consistency over time produces results. Here's what we've observed across our patient population.
87%
of patients remain active in their programme at 6 months — more than 3× the industry average
Retention · NOVI internal data
−0.9%
expected HbA1c reduction with NOVI's Diabetes Care program
NOVI Magnum · NOVI internal data
22.5%
average weight loss in 72 weeks, based on clinical trials. Individual outcomes may vary.
Weight Care · Clinical Trials, 2022
The Doctors
Led by experienced clinicians

Adj A/Prof Sue-Anne Toh
Senior Consultant, Endocrinology · Founder, CEO & Medical Director
A healthcare leader with over 20 years’ experience in clinical care, research, and health-system transformation.

Adj A/Prof Kyle Tan
Consultant, Preventive Medicine · Founder & Chief Product Officer
Over a decade of clinical experience across primary care, tertiary hospitals, and community health.

Dr Todd On
Associate Consultant, Family Physician
13 years of clinical experience, having led quality-improvement work including smoking-cessation programmes.

Dr Yeo Junjie
Family Physician
Focused on chronic-disease and weight management as part of NOVI’s connected care model.

Dr Whitney D'Cotta
Family Physician
Over a decade of experience in preventive health and chronic-disease management.
Dietitians

Elizabeth Sin
Senior Dietitian

Joel Chia
Senior Dietitian

Chad Han
Senior Dietitian · Advanced APD

Mee Li Yap
Senior Dietitian

Angena Teo
Senior Dietitian

Charlotte Tan
Senior Dietitian

Diane Seto
Senior Dietitian

Sharon Gill
Dietitian
Fitness

Salam Bin Ismail
Health Coach (Fitness)
Clinical & Patient Support

Liu Qing
Senior Staff Nurse

Rasinah Kasmuri
Senior Enrolled Nurse

Iffah
Enrolled Nurse

Farzira Hairudin
Customer Success Manager

Arini
Patient Service Associate

Nursyarafana
Patient Service Associate
Press & Media
Media enquiries & press resources
For interviews, assets, or company information, our team is happy to help.
Start with an assessment.
Move forward with clarity.
Get a clear picture of where you stand, and a plan designed around your real life.